Strategic Management

Strategic Management

Strategic management is a professional practice-oriented course aimed at Executives and Business owners.

The course is a part of the Executive MBA program developed by the Academy of AFW Wirtschaftsakademie Bad Harzburg GmbH, (Bad Harzburg, Germany) and International Management Academy (New York, USA).

Course summary:

  • 6 months of study;
  • Individual expert-consultant;
  • Harzburg Diploma Strategic Management;
  • Author’s business books represented as a step-by-step strategy development plan (about 300 pages of structured material, modern examples, publications (Harvard Business Review);
  • Templates and checklists (pdf / excel);
  • Control of implementation of methodologies by the expert consultant every 2 weeks;
  • The final result is a development of a ready-to-implement strategy for 3-5 years of your business / company.

Course content:

  • Strategic management; fundamentals, models, concepts
  • Strategic analysis
  • Industry analysis
  • Competitive analysis
  • Analysis of strategic potential
  • Analysis of the compliance of the strategy
  • Common strategies
  • Strategies according to various factors
  • Strategic diversification
  • Implementation of the strategy.

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